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Privacy Policy

Last updated: November 8, 2026

What we collect

When you use T-Minus we collect your email address and first name, the details of the launch you tell us about (product name, price, audience size, launch date and the other answers you give during intake), and sign-ups to any waitlist page you publish. We also collect basic usage data, like which pages you open and the coach messages you send.

Why we collect it

We use this to generate your launch plan, run your daily coach, send your morning briefing emails, and, for your waitlist, to let you email the people who sign up for it.

Who sees it

Your data is stored and processed by Stencil, the platform T-Minus is built on. We don't sell your data or share it with third parties for advertising.

Emails we send

If you're using T-Minus to plan a launch, we send you plan-related emails: morning briefings and coach prompts. If you sign up for someone else's waitlist, we send a confirmation email and, once the doors open, a launch email on behalf of that launch's owner.

Unsubscribe

Every email we send includes an unsubscribe link. If you join a waitlist, you can unsubscribe from that launch's emails at any time.

Data deletion

To request that we delete your data, send us a message. Open the contact form

Cookies

We use a session cookie to keep you signed in. We don't use cookies for advertising or tracking across other sites.